©LAPOMPS Studio.
WOMEN FOOTWEAR
BRAND IDENTITY
PROJECT SHEET
Client
NANAS
Industry
WOMEN FOOTWEAR
Project Type
BRAND IDENTITY
Discipline
Logo DesignBrand Style DirectionColor SchemeTypographyPrint and Marketing Collateral
representing a way of living, one that embraces simplicity, confidence, and the freedom to move comfortably through every moment.
Project type:
Women Footwear Branding
Guided by a vision of modern summer elegance and effortless everyday wear, Nanas is a Bali-born footwear brand that has become a beloved favorite among locals. Created for those who value comfort without compromising on style, Nanas carries the laid-back rhythm of the island wherever they go.
As Nanas grew, its original identity no longer reflected its quality or ambition.
The challenge was not simply to refresh the visual identity, but to redefine how Nanas could grow beyond Bali while preserving the authenticity that made it recognizable from the beginning.
we shaped a more cohesive identity that celebrates its Balinese roots while embracing a timeless, modern perspective.
Drawing inspiration from the flower as a symbol of growth, warmth, and natural beauty, the new identity creates a stronger connection with today’s audience and positions Nanas for its next chapter across Indonesia.
©LAPOMPS Studio.
