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Welcome to the birth of something sweet and extraordinary!

Client

Club Mochi

Industry

Food and Beverage

Works

Logo Design, Brand Style Direction, Color Scheme, Typography, Packaging Design, Print and Marketing Collateral, Social Media Strategy

a Land Where Sweetness Reigns Supreme And the Good Times Flow Endlessly

welcome to the vibrant universe of Mochi Club. This sweet-loving tribe is led by the delightful mochi donuts that offer a delightful twist on a timeless favorite, boasting a fluffy texture and bursts of flavor that will transport you to cloud nine.

This sweet-loving tribe is led by the delightful mochi donuts that offer a delightful twist on a timeless favorite, boasting a fluffy texture and bursts of flavor that will transport you to cloud nine.Inspired by the timeless tradition of mochi-making and motivated by a passion for revamping classic delicacies, Club Mochi introduces its innovative creation: Mochi Donuts.

Through its eye-catching and playful identity, we strive to elevate each donut into an itty-bitty celebration, offering a sensory delight for all. And let’s not forget our adorable mascots – they’re here to spread joy and sweetness wherever they go,making sure smiles are aplenty in every corner of the club!

Creating the visual identity for Club Mochi is all about injecting some serious positivity into the mix with a fresh, unique vibe, and just bursting with fun. With the bold and vibrant visuals, we celebrate all things sweet. Just like all the sprinkles that dazzle we give it the attention it deserves.

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